CUSTOMER STORIES

Lamarsa: 40% less time managing field service with FieldEx

Lamarsa Coffee Machine Company in Malaysia moved service requests off WhatsApp and onto FieldEx. Result: 40% less time managing field service and 50% less paper.

40%

time savings in managing field service operations

30%

increase in workload efficiency

Lamarsa Coffee Machine Company logo
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Barista making coffee with an espresso machine
INDUSTRY
Food & Beverage
COMPANY SIZE
11-50 employees
COUNTRY
Malaysia
PROBLEM SOLVED
Replacing WhatsApp and spreadsheets
REPLACED
WhatsApp, spreadsheets, a separate job system, paper reports
FIELDEX FEATURES USED
Service requests, job orders, servicing reminders, machine history, mobile app

Lamarsa Coffee Machine Company is a Malaysia-based specialty coffee equipment retailer and authorized service center, offering premium brands, expert guidance, and reliable repair and warranty support for homes, cafés and businesses.

What Lamarsa Coffee Machine Company says about FieldEx

  • ★★★★★
    5.0
    "FieldEx is easy to use, beginner friendly, with fast setup, clear guides, and an intuitive interface."
    BK
    Bryan K.
    After-Sales Technician
THE CHALLENGES

Disorganized requests and fragmented systems

Lamarsa Coffee Machine Company specializes in the repair and servicing of coffee machines – supporting customers who depend on their equipment to function seamlessly, day in and day out. As their customer base grew, service requests, job creation and machine records were spread across several tools. Keeping up got harder with every new job.

  • Requests Lost in WhatsApp: Repair and servicing requests came in through WhatsApp, which often led to miscommunication and incorrect job arrangements.
  • Past Requests Hard to Find: Searching for and retrieving earlier service requests was difficult because of platform limitations.
  • Switching Between Tools: Jobs were created in a separate system, so teams had to move between tools to complete one task.
  • No Structure for Scheduling or Machine History: Service schedules and machine histories weren’t tracked in an organized way.
  • Paper-Heavy Reporting: Reliance on paper reports added administrative work for technicians and the office.
“The majority of the information distribution was done via spreadsheets, WhatsApp ... and there was no proper record of what’s coming in and what’s going out.”

– Bryan K | After-Sales Specialist Technician, Lamarsa Coffee Machine Company

‍

Before and after FieldEx

Operational Area Before FieldEx With FieldEx
Service Requests Requests came in through WhatsApp, often causing miscommunication and incorrect job arrangements. Requests are captured in FieldEx and turned into jobs in the same system.
Job Creation Jobs were created in a separate system, so teams switched between tools. Request and job creation happen in one platform.
Past Records and Search Finding earlier requests and service history was slow and difficult. Past requests and full machine histories can be searched and retrieved in seconds.
Servicing Schedules No structure for servicing schedules, tracked manually using internal calendars. Service packages and automatic reminders keep schedules on track.
Job Reporting Paper-based reports added admin work for technicians and the office. Technicians complete forms and sign off on mobile, and reports sync as soon as the job is done.

‍

THE SOLUTION

How Lamarsa uses FieldEx

FieldEx brought Lamarsa’s service operations into one platform, so requests, jobs and machine records now sit in the same place.

  • One Platform for Requests and Jobs: Service requests and job creation happen in a single system, making it easier to organize work, assign technicians and track progress.
  • Instant Search of Past Records: The team can quickly find earlier service requests and a machine’s full repair history, which used to be slow and difficult.
  • Real-Time Web and Mobile Sync: Updates made on the web appear instantly on the mobile app, so technicians and office staff always see the latest information.
  • Servicing Packages with Automatic Reminders: Service packages are set up in FieldEx, which sends reminders automatically. The team no longer tracks schedules by hand in internal calendars.
  • Digital Job Reports on Mobile: Technicians fill in job details and sign off on their phones, and everything syncs to the system as soon as the job is complete.‍
“After implementing FieldEx, there’s proper information being recorded down and we are able to delegate jobs much easier.”

– Bryan K | After-Sales Specialist Technician, Lamarsa Coffee Machine Company

‍

THE RESULTS

Results at Lamarsa Coffee Machine Company

Since implementing FieldEx, Lamarsa has achieved meaningful, measurable gains across its service operations:

  • 30% increase in workload efficiency, allowing more jobs to be taken in and completed
  • 40% time savings in managing field service operations
  • 50% reduction in paper usage, supporting more sustainable processes
  • Improved ability to handle growing repair and servicing demand
  • Better visibility into job progress and complete machine service history

These improvements have helped Lamarsa scale operations without adding complexity – while maintaining service quality and responsiveness.

‍

Why Lamarsa recommends FieldEx

Today, Lamarsa views FieldEx as a key enabler of growth – helping the team stay organized, scale service capacity, and deliver a more professional customer experience. With better visibility, faster coordination and continuous improvements to the platform, FieldEx supports Lamarsa’s ambition to grow without operational friction.

“The system is easy to navigate and user-friendly for both our internal team and technicians in the field. It provides efficient job tracking, helps us stay organized, makes asset management much easier, and with the recent mobile access update, it has become even more user-friendly.” ‍

– Claudia T | General Manager, Lamarsa Coffee Machine Company (as reviewed on Capterra)

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